COOKIE POLICY

Shine to Success Collective Pty Ltd trading as Echelon System

Effective Date: 13 January 2025

Last Updated: June 2025

This Cookie Policy explains what cookies are, which ones we use on runonechelon.com, why we use them, and how you can manage your preferences. It should be read together with our Privacy Policy.

1. What Are Cookies?

Cookies are small text files placed on your device by websites you visit. They are widely used to make websites work efficiently, to remember your preferences, and to provide information to website operators.

Cookies can be:

* Session cookies: temporary cookies that expire when you close your browser.

* Persistent cookies: cookies that remain on your device for a defined period or until you delete them.

* First-party cookies: set directly by us at runonechelon.com.

* Third-party cookies: set by external providers whose services are embedded in our site, such as analytics or advertising platforms.

2. How We Use Cookies

We use cookies on runonechelon.com and on Echelon System hosted pages for the following purposes:

* Keeping your session secure while you are interacting with our website.

* Remembering your cookie consent preferences.

* Measuring how visitors use our website so we can improve it.

* Measuring the performance of paid advertising campaigns on platforms including Facebook and Instagram via the Meta Pixel.

* Improving the experience of visitors using our diagnostic tool at runonechelon.com/diagnostic.

3. Cookies We Use

The table below sets out the cookies currently in use on runonechelon.com and associated Echelon System pages. We update this list as our cookie use changes.

Category	Cookie / Provider	Purpose	Duration	Consent Required?
Strictly Necessary	Session cookie runonechelon.com	Maintains your secure login session and prevents session hijacking	Session (expires on browser close)	No
Strictly Necessary	Cookie consent record runonechelon.com	Stores your cookie consent preferences to avoid prompting you on every visit	12 months	No
Analytics	Google Analytics Google LLC, USA	Measures website traffic, page performance, and visitor behaviour to help us improve the site	Up to 2 years	Yes
Analytics	Platform analytics Echelon System infrastructure	Tracks funnel performance, form completions, and page engagement on Echelon System hosted pages	Up to 1 year	Yes
Tracking	Meta Pixel Meta Platforms, USA	Tracks ad conversions and website events to measure paid advertising performance on Facebook and Instagram	Up to 180 days	Yes
Functional	Diagnostic tool runonechelon.com/diagnostic	Remembers diagnostic tool progress and pre-fills returning visitor information within a session	Session	No

Third-party providers including Google LLC and Meta Platforms, Inc. are based in the United States. Their cookies may involve the transfer of data outside Australia. These transfers are subject to the providers' own data processing terms and applicable international transfer safeguards.

4. Strictly Necessary Cookies

Strictly necessary cookies are essential for the website to function. They enable core features such as secure sessions and the storage of your cookie consent preferences.

These cookies do not require your consent and cannot be disabled through our consent tool. You can block them through your browser settings, though doing so may prevent parts of the website from working correctly.

5. Your Cookie Choices and How to Manage Them

When you first visit runonechelon.com, you will be presented with a cookie consent banner that allows you to accept or decline non-essential cookies. You can change your preferences at any time by clicking the "Cookie Settings" link in the footer of our website.

You can also manage cookies through your browser settings:

* Google Chrome: Settings > Privacy and Security > Cookies and other site data

* Safari: Preferences > Privacy

* Firefox: Options > Privacy & Security > Cookies and Site Data

* Microsoft Edge: Settings > Privacy, Search, and Services > Cookies

Blocking or deleting certain cookies may affect the functionality of runonechelon.com and associated pages.

To opt out of Google Analytics tracking across all websites, you can install the Google Analytics Opt-out Browser

Add-on available at tools.google.com/dlpage/gaoptout.

To manage your preferences regarding Meta advertising cookies, visit your Ad Preferences at facebook.com/ads/preferences.

6. Do Not Track

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want your browsing activity tracked. There is currently no universally agreed standard for how websites should respond to DNT signals. We will update this policy if a standard is adopted.

7. Changes to This Cookie Policy

We may update this Cookie Policy from time to time as we add new features, integrate new services, or in response to changes in applicable law. When we make material changes, we will update the "Last Updated" date at the top of this page.

Continued use of runonechelon.com after changes are posted constitutes acceptance of the updated policy.

8. Contact Us

If you have any questions about how we use cookies or wish to exercise any rights in relation to your personal information, please contact us:

Shine to Success Collective Pty Ltd

Trading as: Echelon System

ABN: 54 684 627 058

Email: [email protected]

Website: runonechelon.com